NORDIC TRADE MISSION
TO
SEOUL, SOUTH KOREA
2026
From August 31 to September 3, NOMEX carried out another successful Nordic Trade Mission to Seoul, South Korea, led by Export Music Sweden.
Many company visits were scheduled, among others we went to - SM Universe, KMR, SM Entertainment, Starship Entertainment, Hi-Hat Entertainment, BigHit Music, Warner Chappell, and Billboard Korea. We also attended the MU:CON conference, where delegates had the opportunity to book meetings with Korean music industry professionals, attend seminars, and enjoy showcases.
We ended the trade mission with a reception at the Swedish Ambassador’s residence, bringing together our Nordic delegation and representatives from the Korean music industry. Thank you to Ambassador Karl-Olof Andersson for the warm hospitality.
We would also like to extend a thank you to our consultant Robin Jenssen, all the Nordic delegates and KOCCA, and all the companies and individuals who welcomed us and whom we had the pleasure of meeting throughout the week!